For a good few years now, Gen Z have been driving marketing and advertising to change. They are quite starkly different from their millennial counterparts...
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Are you asking yourself “What is eCommerce marketing”? We’ve got the answer. eCommerce is a business process by creating and creating awareness of product...
Spend as much time as I have (more than 15 years) in this industry and you’ll see that there are a lot words, phrases, and expressions that start grinding your...
We live in a day and age where digital marketing is the key to a business’s success. To stay on top of current trends and changing customer expectations...
The influencer marketing industry has continued to increase its market size and revenue. According to Oberlo, the whole industry is worth a whopping 16.4...
Reaching your target audience has never been easier. You can have a targeted marketing campaign with customers, buyers, and leads at your fingertips. But with...
As CEO of Luke Lazarus Consulting, Luke Lazarus has taken the business world by storm. His innovate and insightful ideas on marketing have helped hundreds of...
In a world where the average American is barraged with 6,000 to 8,000 ads a day, the importance of organic media coverage has grown tremendously. But it’s not...
If you don’t have an allocated social media budget, but you’re looking for ways to make money creating videos on YouTube, then this article is for...
E-commerce brands are businesses that sell products and services using electronic systems such as websites and mobile apps. Like any other business, E-commerce...