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FEATURED ARTICLE — September 30th, 2016

YouTube Goes Social: What You Need to Know

“YouTube has always thought of itself as being about video, but for many of us it’s mostly been about community,”

– Hank Green, founder and CEO of VidCon and co-founder of the vlogbrothers channel on YouTube

YouTube has become utterly synonymous with online video. Its content can be found all over the Web and embedded in hundreds of millions of posts across nearly every social media outlet. With more than one billion users, every other video-housing website on the Internet pales in comparison to YouTube’s dominance.

Where YouTube and Google (or should we say Alphabet?) have failed to rule supreme is in the realm of social media. While the site does provide users with a comments section to interact within, it has given content creators and their followers very
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BREAKING NEWS

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Google Debuts G Suite for Businesses Large and Small

Google Apps for Work is getting a major makeover and a new name as the tech company strives to brings all of its services together in one place for its enterprise customers. Dubbed G Suite, the set of intelligent apps includes Gmail, Docs, Drive, Calendar… Read More
google-cloud

Google Rebrands Services Under Google Cloud

Google is re-branding its cloud and software services under one name: Google Cloud. Google Cloud includes all of the tech firm’s productivity apps, known as G Suite; its Machine Learning tools and APIs; the enterprise maps APIs and the Android phones,… Read More
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How Tel Aviv’s Tech Ecosystem Thrives

Israel is home to more startups per capita than any other country, and attracts more venture capital per person than anywhere on the planet. In Q2 of 2016, Tech EU reported that Israel took the number one spot in total funding—$1.1 billion dollars.… Read More

Technology News

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FCC Delays Vote Set Top Box Rules

The Federal Communications Commission has put off voting on a new plan that would see cable companies create free apps, enabling customers to access the programming without set-top boxes. The set-top box order was removed from the September agenda,… Read More
Apple imessage facetime

Apple Can’t Read Your iMessages, But it Can See Who You’ve Chatted With

Apple has always been very outspoken in its disdain for tech companies that store customer data that the police can access. But, as it turns out, Apple may have some customer data that law enforcement agencies can demand as well. Apple’s instant… Read More
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Samsung Woes Continue With Faulty Washing Machines

The hits keep coming for Samsung. The U.S. Consumer Product Safety Commission has issued a warning about certain Samsung top-loading washing machines made between March 2011 and April 2016 after receiving a number of complaints, some of which referenced “exploding”… Read More

SEO News

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What’s More Important for Blog Promotion: SEO or Social Media?

By this point, everyone in marketing knows and understands the sheer power that an effective content marketing strategy can have. If you develop a blog that serves a specific niche that people actually want to read, you can use it as a gateway to earning… Read More
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What It Means to Market Successfully in the Online Age

Marketing has definitely evolved. The Internet and everyone’s immediate access to it from nearly anywhere has transformed how advertising works in the modern age. Not learning how to change your marketing to adjust with the times may mean customers… Read More
SEO Targeting

4 Mighty SEO Tools Built for Small Businesses

“Good SEO work only gets better over time. It’s only search engine tricks that need to keep changing when the ranking algorithms change.” – Jill Whalen, Former SEO Consultant and Founder of High Rankings Search engine optimization is a necessity… Read More

Social Media News

Twitter Moments

Twitter Moments Now Available to All

Twitter Moments, a tool that puts the spotlight on popular tweets, is now available to all users. “For everyone who wants to make a Moment – starting today you can! Creators everywhere can now tell stories with tweets,” Twitter said in a… Read More
Twitter

How Twitter’s New Character Limit Affects You

For virtually as long as Twitter has been around, its devotees have been doomed to express everything that’s on their minds in 140-characters or less. While this is one of the things so many people love about Twitter – its expediency and brevity –… Read More
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Facebook at Work Commercial Launch Set for This Fall

After nearly two years in the making, Facebook will launch its professional network and communications platform this fall, but it will come with a fee, according to a report from The Information. The service, which is to launch next month, will have a… Read More

Infographics

Business & Marketing News

email symbol on row of colourful envelopes

The Power of E-Mail Remarketing

Did you know that acquiring a new customer can cost as much as 15 times more than retaining an existing one? It is worth it to stay close to your current customers; to know their needs today and tomorrow. This is where re-marketing bumps into your plan.… Read More
content_marketing

The Secrets of Content Marketing: The Essential Role of a Unique Content

Content marketing guides have been repeating this statement over and over again: unique content is extremely important. How important is it, exactly? What goals will it help you achieve? What will happen if you don’t pay attention to the uniqueness… Read More
content-is-king

Could The Future Of Content Marketing Be More Content, Not Less?

Less is more. Quality, not quantity. You’ve heard it before. Both of these are used to define content strategies. You’ve had it drilled into your head that it is more important to create valuable content rather than volumes of content. While this… Read More

Other News

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Could Technology Detect Workplace Fibbers?

You’re on a TelePresence call with a potential supplier. They’re bidding on a vital contract. You need to know they can do the job on time. “Sure,” they say. Then you notice a signal flashing on your desktop. Suddenly you know it’s time to… Read More
marketing

How Digital Marketing Boosts Your Business

With the increasing number of mobile and PC users who are constantly online, you can say without a shadow of a doubt that digital marketing is the future of advertising and marketing. Gone are the days when the scope of ad campaigns was limited to television,… Read More
Google self-drive car

Americans Not Ready to Put Trust in Self-Driving Vehicles

Tech and automotive companies might be gung-ho about autonomous driving, but the American people, as a whole, are less than enthusiastic. A recent poll found that a full 80 percent of Americans believe people should always have the option to drive themselves,… Read More

PRESS RELEASES

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Oxford Dictionary Apps Arrive for iOS

Another school year has begun and you’re struggling to get back into academic mode. Thankfully your iOS device is by your side and is there to help. If you’re at a loss for words on your next project or if you have a language class on your… Read More
Paragon Software

New Paragon Backup & Recovery 16 Makes PC Data Protection Easy, Effortless and Free — For a Limited Time

FREIBURG, Germany – Paragon Software Group today announced the release of Paragon Backup & Recovery 16, a key backup and recovery tool for Windows PC users who want to spend minimal time and effort managing backup tasks. Paragon Backup & Recovery… Read More
iStaging

iStaging Raises $5M Pre-Series A Funding

Taipei, Taiwan — iStaging Corp., a leading augmented and virtual reality technology provider, today announced that it has secured US$5 million in pre-Series A funding. The funding round was led by VC firm, WI Harper. Also participating in this round… Read More

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