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FEATURED ARTICLE — July 28th, 2016

A SEO Software Guide for Small Business Owners

It isn’t difficult to find SEO tools. A quick search will come up with several candidates, all promising to improve your traffic with a host of slick tools and features.

The REAL challenge in finding a SEO software or program solution is finding one that best meets the needs of your business.

You may be a startup or you may be an established business trying to grow. Either way, it’s clear that you’re both not going to need the same resources. Additionally, some tools require more technical understanding while others will be simpler.

It’s important that you find a few programs that offer exactly what you need to get the job done and then make the best choice. The challenge here, though, is you can’t make the right decision if you don’t have all the information
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BREAKING NEWS

Yahoo Messenger

Yahoo Unveils Major Messenger Makeover for Desktop Users

Yahoo, which this week was acquired by Verizon, has launched a completely revamped Messenger app for desktop users. Available to Mac and Windows users, the update comes more than half a year after the same features arrived for mobile users. “Since we… Read More
GoogleFamily-Library-1

Google Debuts Family Library, Enabling Families to Share Purchases

Digital sharing has never been so easy thanks to Google’s latest tool. The company has launched the Google Play Family Library, which enables users to share the apps, games, books and movies they have purchased on Google Play with up to five other family… Read More
facebook

Facebook Delivers Another Record-Breaking Quarter Thanks to Stellar Ad Sales

Facebook, once again, has surpassed Wall Street’s expectations — and it’s all thanks to its users. The social networking firm’s revenue rose 59 percent from the year-ago quarter to $6.44 billion, or 97 cents per share. The amount is well above… Read More

Technology News

binary, network

Why the Network Effect Matters: A Refresher for the Future

When Alexander Graham Bell placed the world’s first telephone call in the New York spring of 1876, did he fully understand that the greatest thing he invented that day was not the voice call, but the world’s first network? In addition to extending… Read More
monitor-1054708_640

Big Brother Built-In: Who’s Watching You Now?

Think George Orwell’s novel “1984” was farfetched? Think again.  Everything from Doublespeak to the Thought Police is alive and well in our every more wired world.  Big Brother is being employed by everybody from the government to big business… Read More
iPhone SE

Apple Profits Slide 27 Percent, But Sales Beat Analysts’ Predictions

Apple profits were down 27 percent in its third quarter, but the iPhone maker still beat Wall Streets’ sales estimates. The company posted quarterly revenue of $42.4 billion and quarterly net income of $7.8 billion, or $1.42 per diluted share, a significant… Read More

SEO News

Image courtesy of (hywards) / FreeDigitalPhotos.net

How to Combine SEO and Social Media to Boost Your Authority

With the sheer number of similar businesses already in existence online, it can be hard for you to stand out from the crowd. Chances are, every tactic you plan to use has been used by another company. Nevertheless, this should not keep you from trying.… Read More
marketing--business

Why Tech Companies Should Switch to Inbound Marketing

My friend often says, “I love technology – you can sell it to anyone.” Technology has, over the past two decades, become the backbone of every industry, from agriculture to energy, from manufacturing to retail and from consumer goods to financial… Read More
Image courtesy of (KROMKRATHOG) / FreeDigitalPhotos.net

5 Crucial SEO Strategies for Small Businesses

Small business owners simply cannot afford not to practice a solid search engine optimization (SEO) strategy. The time to apply SEO is always now; businesses and brands that leave this important task for later will see their competitors getting quickly… Read More

Social Media News

Social Media

Social Media is a Missed Opportunity for 37 Percent of Wealth Managers

More than one-third of wealth managers are not communicating with high net worth (HNW) clients via social media, representing a significant missed opportunity, as social media is beneficial across the client value chain, according to financial services… Read More
LinkedIn_and_PointDrive

LinkedIn Acquires PointDrive to Boost Sales Offerings

LinkedIn is buying sales packaging firm PointDrive to bolster its Sales Solutions portfolio. Although financial terms of the deal were not disclosed, PointDrive’s development and product teams will be relocating to LinkedIn’s San Francisco office. All… Read More
Twitter front desk

Lack of Advertising, Sluggish User Growth Continue to Plague Twitter

Twitter is having a hard time attracting advertising dollars. The social networking firm admitted in its second quarter results report that it is not getting a big enough slice of advertisers’ dollars — and shares dropped more than 11 percent in after-hours… Read More

Infographics

Business & Marketing News

ppc

The Worst Metric to Focus on First in PPC

Open any PPC analytics dashboard and you’ll start swimming in numbers. Which ones are important and which ones can be set aside? Many people focus on the click-through rate (CTR). That’s the proportion of how many people see your ad versus clicking… Read More
social-4

How Gifographics Can Build Your Brand

When it comes to creating premium content that generates clicks, views, shares and ultimately, productive conversations between a brand and its fan base, the competition can be pretty tough. Content based solely on text no longer does the trick; not today… Read More
Photo Credit: Adikos via flickr (CC BY 2.0)

15 Ways a Web Copywriter Can Build Your Presence Online

For most online professionals, one of the largest challenges of today’s online economy is developing and maintaining a Web presence. Today, it’s not enough to simply create a website and get writing. Instead, online professionals need to invest the… Read More

Other News

Microsoft Word update

Office 365 Update Brings Smart New Tools to Word, Outlook, PowerPoint

Word is getting a new researcher feature to make essays a whole lot easier to write. The researcher tool uses Bing Knowledge Graph to find appropriate content on the Internet and then adds it right to Word so you don’t have to leave your document to… Read More
Amazon Prime Air

Amazon Now Testing Its Delivery Drones in Britain

Amazon is teaming up with the British government to test drone delivery systems. A cross-Government team supported by the U.K. Civil Aviation Authority (CAA) has given Amazon the green light to test three forms of drone technology: Beyond line of… Read More
at&t

AT&T CEO Vows to Lead an Anti-Robocall ‘Strike Force’

AT&T CEO Randall Stephenson is ready to join the Federal Communications Commission in its fight against robocalls. Stephenson will head up a ‘strike force’ whose mission it is to think up and develop tools and solutions to deal with… Read More

PRESS RELEASES

Image courtesy of (hywards) / FreeDigitalPhotos.net

3 Initiatives to Improve Website Traffic with Thought Leadership

E-mail marketing, social media marketing, PPC advertising, the list goes on and on. Ultimately, the objective of all digital marketing tactics is to drive users to a brand’s website and convert them into loyal customers. Companies that implement digital… Read More
Image courtesy of (adamr)/ FreeDigitalPhotos.net

Gone in 60 seconds: Brits’ Patience With Technology Lasts Just 60 Seconds

Boise, ID, and Glasgow, UK – Brits’ patience with technology lasts 60 seconds on average before we lose our temper, according to new research from Crucial, the memory and storage experts. Crucial surveyed 2,000 Brits and revealed that slow technology… Read More
Courtesty: Death to The Stock Photo

FlexJobs Announces Top 35 Companies Hiring for Part-Time Remote Jobs

Boulder, CO, July 12, 2016—Nearly one in five workers work part-time in the U.S. and part-time work is expected to rise to 40 percent by 2020. To help job seekers interested in finding part-time remote jobs, today FlexJobs released a list of the Top… Read More

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