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About Mike Ncube

Mike Ncube is a Google Ads Expert with over 11 years experience and blogs regularly at https://www.mikencube.co.uk/. He is also Founder & CEO of https://www.ncubedigital.co.uk/, a Google Premier Partner Agency.

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According to Google, the average time it takes to fully load the average mobile landing page is 22 seconds, and 53% of people will leave a mobile page if it takes longer than 3 seconds to load.  So, optimising landing pages is imperative if you’re advertising your site on Google and are paying for each […]

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Google Ads (formerly AdWords) has come a long way since its launch in 2000. Back then, it started with 350 advertisers reaching thousands of searchers across the country.  As its 20th birthday (anniversary) approaches, many are asking what the future holds for this platform. The stats are encouraging for Google, as Google Ads continues to […]

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Anyone new to Google Ads will have a number of questions about how it works and how it can help their business. If you’ve been thinking about launching some ads or have just recently started, then it’s likely you have many questions that need answers. I’ve put together some of the frequently asked questions that […]

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Whether you’re a new Google Ads advertiser or have been running campaigns for years, there comes a time when you need help. This could be when: • Your account has grown and you have many campaigns to manage • You have just launched Google Ads or want to launch a campaign • You want to […]

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I know I’m a little biased here as a PPC Expert, however, over the years I’ve seen PPC bringing in some amazing results for client accounts. SEO on the other hand has seen a decline for all kinds of sites; from small to major ones, all struggling to make it work. Google has rolled out […]

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