In a highly competitive post-COVID market, customer service is going to be one of the most crucial factors that separate your business from the competition. Unlike before, today the challenge is not simply to stand-out. Every business needs to pivot, embrace innovation, and transform.  But with customer expectations higher than the tallest skyscrapers, how do […]

There’s nothing like the heavy feeling of dread when you realise you’ve fallen victim to a cyber attack. It can be a costly event that’s hard to come back from. It can even ruin your business’s reputation if sensitive customer data is leaked.   According to Cyber Security Ventures, the annual cost of cybercrime will […]

Introduction In the conventional startup world, small teams with diverse and matching skill sets come together to create a business. With today’s rapid speed of change, predicting the changing state of technology in the future becomes difficult. The dreadful COVID-19 pandemic has sped up the innovation process even further. Now, one of the “must-haves” for […]

A lot of the businesses that are using or are planning on using affiliate marketing have not kept up with how the industry as a whole has changed within the last decade or so. Brands still like to think that they can utilize the strategies they had in 2007 in order to accomplish their affiliate […]

Expected to reach half a billion mobile subscribers in 2021, the African mobile market is currently one of the fastest-growing in the world. Sub-Saharan Africa will have more than 130 million new mobile subscribers by 2025, half of which will come from just five markets: Nigeria, Ethiopia, DRC, Tanzania and Kenya. Limited Access Limiting Mobile […]

WordPress is a popular platform that powers more than one-third of the world’s websites ranging from small blogs to professional sites like Skype and Microsoft. It is among the top three most used site building packages; the other two are Joomla and Drupal. WordPress is available to download for no cost and easy to use. […]

It is crucial for digital marketing agencies and SEO agencies to take good care of their clients and ensure that they are getting the best quality services. However, if you have too much on your plate and can barely pay attention to a handful of clients, you will never be able to deliver the promised […]