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Artificial Intelligence (AI) has witnessed an exponential rise in adoption by various sectors. The technology has unknowingly become a part of our day to day life.  From Google search results and Amazon’s products recommendations to Netflix’s film suggestions and bank VRU systems, there are AI-powered tools that even non-tech-savvy individuals’ use.  Due to the technology’s […]

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How to Ask for a Raise Without Coming Off as “Entitled”

The average consumer will receive 117 emails a day this year. That adds up to over 42,000 for the year! How can your brand have any hopes of getting your emails seen with such fierce competition? The answer might come in the form of visual content. Because our brains are conditioned to slow down and […]

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From desktop computers and laptops to mobile accessibility and artificial intelligence, businesses have found it difficult to keep up with technical know-how. Just like other digital age advancements, the tech sector’s newest creation, voice search, offers unique benefits that executives will want to adapt to improve user experience, search capabilities, and ranking. For help adapting […]

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Google Ads (formerly AdWords) has come a long way since its launch in 2000. Back then, it started with 350 advertisers reaching thousands of searchers across the country.  As its 20th birthday (anniversary) approaches, many are asking what the future holds for this platform. The stats are encouraging for Google, as Google Ads continues to […]

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It’s so simple for us to make a purchase online and then enjoy the benefit of getting the orders delivered right at our doorsteps. We hardly ever think of the tasks that go on behind the scene that makes this possible. Thanks to e-commerce logistics which facilitate a reliable and efficient delivery of products to […]

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In today’s world, people will hardly come across a lack of choice in any area of life, and the same can be said for your prospective customers. If they are looking to spend their money on a product, service, or a solution, they will have a tough time making a decision, simply because of the […]

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S.A.D. Tech: Treating Your Winter Blues

Social media selling is easy but a tactical way of targeting audience based on their demographics through the most relevant social media channel at a particular time.  Social selling generally equates to selling on social media. The concept involves salespeople, who make use of social media to find and engage with new prospects. Social selling […]

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There are so many bloggers out there who struggle to get quality, targeted traffic to their websites. However, this is not uncommon because most people do not know how to implement proper SEO strategies to get noticed in the major search engines.  In this article, we will break down 4 vital SEO tactics that you […]

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