To succeed, B2B marketers need to stop selling products and start selling outcomes. I accidentally stumbled upon this idea while doing my research, reading a...
Archive - July 2018
So, you have that glitzy idea that can potentially make millions. You’ve got your team together, your investors are all set but unless you register it...
Offshore outsourcing and the concept of remote staffing is extremely well entrenched today. The virtual worker is omnipresent across industries and domains...
In an ideal world, every marketing team would have time to pursue every possible angle — but this isn’t an ideal world, and you’re often faced with choosing...
You have finally made up your mind to take your startup to the next level. Now, it’s time to design a stunning logo for your business. Your logo should be...
Securing Google Chrome from hacking attacks is a multi-step process because you have to do a few things to protect not only the browser but your device and...
There’s an old adage that’s made its way into movies and across generations – it says there is no place like home. But why is that, exactly? It could be...
Productivity should not be overlooked by any business; in fact, great productivity across the board can prove to be essential to your growth as a business and...
With its access to millions of users worldwide and very simple use, it’s little wonder that social media is one of the most powerful marketing venues these...
Choosing between a landline and a VoIP connection can be a bit difficult. The choice depends on what features, costs and the frequency of use you are judging...
We all know that great content posted regularly is the cornerstone of any SEO strategy. But here’s the thing: it’s not enough to post random articles on random...
Embracing automation in the workplace might seem like a huge endeavour. You might have visions of robots preparing the coffee and answering customer emails...
If you are an eCommerce store owner then you know very well that the customer always is on the lookout for mistakes and problems to leave your site. It’s a...
Content writing for websites is an artform on its own. Badly crafted writing will not get you many hits when people search for the topic you’ve written about...
Envy, That’s what a lot of you feel when you look at brands and influencers who generate huge amounts of traffic and sales from social media. Don’t worry, I...