As a visual medium, Facebook gained popularity as people started sharing images of their youthful indiscretions. But recently, it has evolved into a massive...
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“Are there specific digital marketing strategies for today’s business landscape?” We hear this question all the time. In the face of...
What’s a brand? Is it a logo, colors, or typography? Not quite. Brands are more than their assets – they promise an experience to a customer. A brand is a...
Nowadays, it has become easy for students to get knowledge about anything at their fingertips, and all they need to do is turn to the internet and some...
One strategic decision could mean the difference between increasing e-commerce sales by 50% year-over-year, or not. And for the British clothing brand...
Millions of people interact with influencers on social media every day. Social media influencers can be a powerful way to reach new customers or convert...
The personal care industry has shown to be a leader in retail innovation. This innovation stems from a scientific standpoint in terms of product development...
Whether you are a “one-man show” or a small or medium-sized company, you can follow all the trends that carry all the marketing and sales. On the...
Over 4 billion people are active email users. That’s more than half the world’s population! So, it shouldn’t surprise you when we say that...
There are many occasions on which bringing in freelance experts can be a smart management choice for business owners. Typically, these are occasions when you...