There is no industry that didn’t see radical change amid the pandemic. Small businesses entering the market these days are being held to the standards created...
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Google Analytics 4 (GA4) is a powerful tool that provides valuable insights into user behavior on your website or app. One of its key features is the ability...
If you think just having an account on social platforms will automatically bring in the results in terms of engagement and sales, you need to re-evaluate...
Conversational marketing has become more important than ever, with over 1.4 billion people using chatbots and social media messaging apps regularly. These apps...
The world of digital marketing is fast-paced and ever-changing. With a plethora of options available, it can be difficult for businesses to determine the best...
A virtual receptionist is a great addition to your “digital front of house”, providing professionalism to your call management. But virtual receptionists can...
Savvy marketers swear by email marketing. They know it comes with challenges, though, one of them being open rates. However, the real challenge is to get...
Since the dot-com boom, businesses of all sizes and types have discovered they need public relations (PR) agencies. First, there were in-house public relations...
As we all know, social media plays a critical role in the growth of small businesses, including music schools. However, small businesses often face challenges...
Real estate businesses without an online presence risk being left behind in today’s digital age. According to the National Association of Realtors, over...